Registration open for event centred on Connectivity Unleashed theme

wn MWC Barcelona’s next event which will champion the theme “Connectivity Unleashed.” 
TBTech breaks down MWC Barcelona’s next event which will champion the theme “Connectivity Unleashed.” 

MWC Barcelona, the world’s largest mobile technology event returns to Barcelona in 2022 under the theme Connectivity Unleashed. Building on the success of the 2021 edition, GSMA has opened registration for the event, which will take place from 28 February – 3 March 2022. During the four-day conference, attendees will hear first-hand about the future of connectivity from leaders within the mobile industry and beyond.

“This year, I was incredibly proud that we were able to bring the industry back together in Barcelona after so long apart. Building on the success of MWC21, I’m thrilled that we can do it again,” said GSMA CEO, John Hoffman. “At the 2022 edition of MWC we will provide a platform for the debates that define society’s relationship with technology and, ultimately, we will be the place where business gets done.”

Connectivity Unleashed

‘Connectivity Unleashed’ will explore the following:

  • CloudNet – Networks continue to adapt to support service delivery and, today, cloud is considered a key enabler of large-scale transformation with the market projected to reach US$75bn by 2026.
  • 5G Connect – This theme will explore what tomorrow’s world looks like with 5G and the business models shaping its growth.
  • Internet of Everything – With 24 billion IoT connections predicted by 2025, smart technology offers a new means to reimagine and transform physical spaces.
  • FinTech – The mobile eco-system is the heartbeat of fintech as technology continues to reduce barriers and enable new disruptions and innovations.
  • Tech Horizon – The Tech Horizon theme aims to explore how mobile is transforming our future with innovations that go beyond the industry and deliver purpose.
  • Advancing AI – With global investment set to top $170bn by 2025, geo-political lines are taking shape on AI’s use of data and where collaboration is needed to develop new industry innovations.
The Intersection of Connectivity, Industry & Innovation

An emphasis on connected industries and digital innovation will bring an exciting line-up of thought leaders and disrupters to our conferences platforms. For example, on the heels of their acquisition announcement, Weta Digital’s CEO joins a growing list of confirmed speakers;

  • Prem Akkaraju, CEO, Weta Digital
  • Shuky Sheffer, President & CEO, Amdocs
  • Anne Chow, CEO, AT&T Business
  • Cher Wang, Chairwoman & Acting CEO, HTC
  • Maurcio Ramos, CEO, Millicom
  • Pekka Lundmark, President & CEO, Nokia
  • Stephane Richard, Chairman & CEO, Orange
  • Jose Maria Alvarez-Pallete, Chairman & CEO, Telefonica
  • Caroline Casey, Founder & Creator, Valuable 500
  • Nick Read, CEO, Vodafone

Speakers will be joined by exhibitors from across the connectivity ecosystem including Cisco, Deutsche Telekom, Ericsson, Google, Huawei, Intel, Nokia, Orange, Qualcomm, Samsung Electronics, Telefonica, Vodafone, and ZTE among others. The GSMA extends a warm welcome to first time exhibitors, Fisker, Fujitsu and, LG Uplus

“MWC22 will show off cutting-edge technology that pushes the boundary of possibility. Sparking conversations that fuel innovation, bringing startups, big business, and governments together to inspire and create a connected world that delivers for all. MWC21 was the beginning of a comeback for live-events, and I can’t wait to be back in Barcelona,” said Mats Granryd, Director General GSMA.

A window into the future

The GSMA’s start-up exhibition will once again be at the heart of MWC in the Fira de Barcelona Gran Via venue. It will bring together over 450 international startups and 500 investors to shape eight programs in sectors including; digital health, fintech, frontier tech, sports tech, impact, investors, communities and, diversity and inclusion. Delegations from Austria, Andorra, Chile, Egypt, Korea, Spain, Switzerland, and the UK will be showcasing their solutions on the show floor together with ground-breaking startups from the rest of the world.

“This year marks the 8th edition of the GSMA’s key innovation platform at MWC Barcelona, 4YFN.,” said Pere Duran, 4YFN Director. “Combining MWC and 4YFN recognizes the critical role startups play in fulfilling the potential of mobile technology. The innovation they deliver will enable us to unleash new potential and ensure we are contributing to society and the planet in a way we can be proud of passing to future generations.”

Committed Community

As MWC returns for another in-person event, health and safety remains the number one priority. To ensure all delegates have a safe and enjoyable MWC Barcelona 2022 experience, GSMA has evolved its Committed Community Health & Safety plan. The plan reflects the changing global circumstances, going beyond required measures to ensure MWC remains a safe environment to conduct business. Full details of the Committed Community plan will be released shortly.

READ MORE:
Register now

Registration is now open for MWC Barcelona 2022, the industry’s most influential connectivity event. Click here to ensure your attendance.

About GSMA

The GSMA is a global organization unifying the mobile ecosystem to discover, develop and deliver innovation foundational to positive business environments and societal change. Our vision is to unlock the full power of connectivity so that people, industry, and society thrive. Representing mobile operators and organizations across the mobile ecosystem and adjacent industries, the GSMA delivers for its members across three broad pillars: Connectivity for Good, Industry Services and Solutions, and Outreach. This activity includes advancing policy, tackling today’s biggest societal challenges, underpinning the technology and interoperability that make mobile work, and providing the world’s largest platform to convene the mobile ecosystem at the MWC and M360 series of events.

Click here to discover more of our podcasts

For more news from Top Business Tech, don’t forget to subscribe to our daily bulletin!

Follow us on LinkedIn and Twitter

Luke Conrad

Technology & Marketing Enthusiast

Data-Sharing Done Right: Finding the Best Business Approach

Bart Koek • 20th November 2024

To ensure data is not only available, but also accessible to those that need it, businesses recognise that it is vital to focus on collecting, sorting and governing all the data in their organisation. But what happens when data also needs to be accessed and shared across the business? That is where organisations discover a...

Nova: The Ultimate AI-Powered Martech Solution for Boosting Sales, Marketing...

Erin Lanahan • 19th November 2024

Discover how Nova, the AI-powered engine behind Launched, revolutionises Martech by automating sales and marketing tasks, enhancing personalisation, and delivering unmatched ROI. With advanced intent data integration, revenue attribution, and real-time insights, Nova empowers businesses to scale, streamline operations, and outperform competitors like 6Sense and 11x.ai. Experience the future of Martech with Nova’s transformative AI...

How E-commerce Marketers Can Win Black Friday

Sue Azari • 11th November 2024

As new global eCommerce players expand their influence across both European and US markets, traditional brands are navigating a rapidly shifting landscape. These fast-growing Asian platforms have gained traction by offering ultra-low prices, rapid product turnarounds, heavy investment in paid user acquisition, and leveraging viral social media trends to create demand almost in real-time. This...

Why microgrids are big news

Craig Tropea • 31st October 2024

As the world continues its march towards a greener future, businesses, communities, and individuals alike are all increasingly turning towards renewable energy sources to power their operations. What is most interesting, though, is how many of them are taking the pro-active position of researching, selecting, and implementing their preferred solutions without the assistance of traditional...

Is automation the silver bullet for customer retention?

Carter Busse • 22nd October 2024

CX innovation has accelerated rapidly since 2020, as business and consumer expectations evolved dramatically during the Covid-19 pandemic. Now, finding the best way to engage and respond to customers has become a top business priority and a key business challenge. Not only do customers expect the highest standard, but companies are prioritising superb CX to...

Automated Testing Tools and Their Impact on Software Quality

Natalia Yanchii • 09th October 2024

Test automation refers to using specialized software tools and frameworks to automate the execution of test cases, thereby reducing the time and effort required for manual testing. This approach ensures that automation tests run quickly and consistently, allowing development teams to identify and resolve defects more effectively. Test automation provides greater accuracy by eliminating human...