People are not loyal to travel brands now – they can’t afford to be. With the right deal and customer experience, there is an opportunity to capture the huge number of customers who will be shopping for their summer deals this month and beyond.
You are almost certainly very familiar with WhatsApp. Maybe you’re one of the two billion people on the planet who use the Meta/Facebook-owned messaging service on a daily basis?
Dominic Angerer, CEO at Storyblok, explains how flexible marketing is the key enabler of fast fashion’s new look.
Arunabh Madhur, Regional VP & Head Business EMEA at SHAREit Group shares how the role sharing has in the apps we keep on our mobile phones.
Learn about the different types of online communities, and find out how to launch a community marketing strategy.
If data isn’t analysed in the right way, it’s impossible to understand your customers. Which means if you can’t understand them, you can’t reach them. So, if data is good, more data must be better, right? Not necessarily.
Data alone is useless without context, business knowledge and being able to easily explore and question the data in different ways.
Alec Dobbie explains FanFinders different methods for businesses to maintain long-term marketing results and insights.
Neelam Kharay, Chief of Staff – GTM, Acoustic, explores the value of real, human interaction, and how marketers need to think ‘human-to-human’ instead of ‘brand-to-consumer’ in order to succeed in today’s climate.
Devin Partida, Editor-In-Chief at ReHack, explores the lessons learned by the technology industry when marketing to the elderly.
John Cheney, CEO, Workbooks, discusses how alignment between sales and marketing should be a priority for any business leader looking to generate growth yet remains an issue for many.
Top Business Tech breaks down everything you need to know ahead of the MarTech Summit next month.
For TopBusinessTech networking and marketing opportunities, please join our LinkedIn Group and connect with us and your peers on LinkedIn
In our latest Founder Feature, we talk to Alisha Lyndon, CEO and founder of Momentum.
In 2020 and the age of social media giants, do we still need newsletters? Of course we do!