Tag Archives: covid-19

How click fraud has worsened in the wake of Covid-19

Stewart Boutcher, CTO and Data Lead at Beacon, examines how click fraud – which was already a serious threat to companies engaged in digital marketing prior to the pandemic – has worsened considerably in its wake. He seeks to provide a forecast on how the situation is likely to evolve overtime, and advice on what businesses can do to mitigate the risks.

A new breed of enterprise emerges post-pandemic

New research commissioned by AWS looks into 10,000 senior IT and business decision-makers across EMEA (including the UK, which had 2,000 respondents) about how they managed to keep reinventing their business during the COVID-19 pandemic.

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