The Aftermarket Opportunity – Unlocking Growth

Finding a key differentiator is critically important for constructions OEMs to remain competitive – and respond to the constant market pressure to drive new revenues.

In this whitepaper, we explain in detail how you can benefit from an extensive Aftermarket Lubricants Programme and avoid missing out on potential gains in both margin and loyalty.

This whitepaper covers:

• Understanding the long-term potential of an Aftermarket Lubricants Programme   
• See key metrics, statistics and growth other manufacturers are achieving  
• Get a sense of how Shell Lubricant Solutions can support you to develop and roll out your programme