MarTech

Sales and Marketing Professionals Rejoice: Launched is Here to Simplify Your Life

Gone are the days of spending hours on end building campaigns that may or may not resonate with your target audience. Launched, the new SaaS solution, is here to shake up the sales and marketing world and make your life a whole lot easier.

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Why marketers need to think ‘human to human’ rather than ‘brand to consumer’

Neelam Kharay, Chief of Staff – GTM, Acoustic, explores the value of real, human interaction, and how marketers need to think ‘human-to-human’ instead of ‘brand-to-consumer’ in order to succeed in today’s climate.

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Why flexible marketing should be on your Christmas wish list

As the nation gears up to make this Christmas one to remember, e-commerce businesses will be keen to use every tactic in their armoury to create a standout and steal a share of the seasonal shopping splurge. Here, Alex Feiglstorfer, CTO and co-Founder of headless CMS Storyblok, explains why flexible marketing should be on the top...

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Why community based marketing (CBM) is important for B2B

The past 18 months have been tough for B2B marketers. While it may be easy to blame struggling marketing efforts on the pandemic, or the squeezed budgets that have resulted from it, the truth is that some tactics are becoming outdated, ineffective, and in need of a refresh. Communities and forums have traditionally been seen...

4170

Xactly Launches Accelerate Revenue Transformation Service

Xactly, the leader in revenue intelligence solutions, announced its new, complementary revenue transformation service, Xactly Transform, which provides enterprise organizations with the expertise needed to unlock the immediate and long-term value of Xactly’s revenue intelligence and performance solutions.

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Leading digital workflow company makes work, work better for people.

ServiceNow, the leading digital workflow company that makes work, work better for people, today kicks off Knowledge 2021, the company’s flagship digital experience for its customers, partners, and developer community.

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Experimentation plus personalisation: the magic equation for transforming business outcomes

In this age of extreme uncertainty, it can be reassuring to understand that the challenges we face today are not unique and that humans have always had to change and innovate in order to progress.

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Introducing Asana Partners: Connecting Distributed Teams with Clarity

Today Asana, Inc. (NYSE: ASAN), a leading work management platform for teams, announced the launch of Asana Partners, an ecosystem of over 200 essential work tools and strategic channel partners across 75 countries.

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6 Hacks to Choose the Right Managed IT Services Provider

n the current climate of remote work, continuous availability and anywhere operations, managing your IT and data solutions fully in-house can be challenging and highly resource intensive in terms of both time and cost

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How do businesses keep selling successfully in 2021?

Since the onset of the COVID-19 pandemic, we have seen the acceleration of digital selling, in large part due to the inability for customers and salespeople to interact in person to transact goods and services.

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Join our TBT LinkedIn Group

For TopBusinessTech networking and marketing opportunities, please join our LinkedIn Group and connect with us and your peers on LinkedIn

2923

The future of MedTech explored by healthcare and technology leaders at business summit

The future of MedTech explored by healthcare and technology leaders at summit. Professor Sir John Tooke, was the keynote speaker for the day alongside a panel and host Kosta Mavroulakis (Founder and CEO, Empact Ventures)

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Founder Feature: Alisha Lyndon, CEO & Founder of Momentum

In our latest Founder Feature, we talk to Alisha Lyndon, CEO and founder of Momentum.

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Founder Feature: Adam Sharp, CEO and Founder of Clevertouch Marketing

This week’s Founder Feature is Adam Sharp, CEO and Founder of Clevertouch Marketing. Adam nhelps businesses around the world deploy marketing automation systems that actually work.

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Logitech marks milestone in conflict-free minerals commitment

Logitech has declared that 100% of its suppliers now participate…

B2Bs need to learn from B2Cs to survive post-Covid

Demand Gen Report has revealed that B2B organisations need to…

The monthly tech wrap-up

https://anchor.fm/s/5eab3ac0/podcast/play/42353551/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2021-9-26%2F226820042-44100-2-a2b3f8a450024.m4ahttps://anchor.fm/s/5eab3ac0/podcast/play/42353551/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2021-9-26%2F226820042-44100-2-a2b3f8a450024.m4a Taking a look at some of Top Business Tech’s…

MarTech

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