User journey mapping is the compass guiding businesses to customer-centric success. By meticulously tracing the steps users take when interacting with products or services, businesses gain profound insights into user needs and behaviors. Understanding users’ emotions and preferences at each touchpoint enables the creation of tailored experiences that resonate deeply. Through strategic segmentation, persona-driven design,…
Latest Tech News
From Shadow IT to Shadow AI
Mark Molyneux, EMEA CTO from Cohesity, explains the challenges this development brings with it and why, despite all the enthusiasm, companies should not repeat old mistakes from the early cloud era.Fixing the Public Sector IT Debacle
Public sector IT services are no longer fit for purpose. Constant security breaches. Unacceptable downtime. Endemic over-spending. Delays in vital service innovation that would reduce costs and improve citizen experience.Best of tech to meet at VivaTech in May
A veritable crossroads for business and innovation, VivaTech once again promises to show why it has become an unmissable stop on the international business calendar. With its expanding global reach and emphasis on crucial themes like AI, sustainable tech, and mobility, VivaTech stands as the premier destination for decoding emerging trends and assessing their economic…Why OEMs need to Kick Digital Transformation into Gear
James Smith, Head of Client Services, and Chris Hanson, Head of Data at One Nexus explain why it is vital for OEMs to empower their dealer networks with the information to tap into new revenue streams while reinforcing the customer relationships required to retain loyalty in a fast-changing market.Enabling “Farm to Fork” efficiency between supermarkets & producers
Today, consumers across the UK are facing a cost of living crisis. As a result, many retailers and supermarkets are striving to keep their costs down, so that they can avoid passing these onto shoppers. Within this, one area that is increasingly under scrutiny for many organisations surrounds how to improve supply chain efficiency. This…Addressing Regulatory Compliance in Government-Owned, Single-Use Devices
Corporate-owned single-use (COSU) devices, also known as dedicated devices, make work easier for businesses and many government agencies. They’re powerful smart devices that fulfil a single purpose. Think smart tablets used for inventory tracking, information kiosks, ATMs, or digital displays. But, in a government setting, these devices fall under strict regulatory compliance standards.Innovative Tech
Road vehicles are essential to almost all of us. From the deliveries they bring to getting us where we need to go, they are central to our way of life. However, they are also central to our efforts to create a more sustainable future.
New Surveys on Programming Languages Popularity Highlight Advantages of Modernized VxWorks
The modernization of VxWorks affirms our commitment to delivering what our customers want most: the ability to accelerate innovation without sacrificing security, safety, reliability, and certifiability. However you define digital transformation, wherever you are on your path to modern DevOps, speed is of the essence.Data is invaluable but businesses need a responsible steward and the right skills to handle it.
Jason Foster, CEO and Founder, Cynozure.Conversational AI: Differentiating between relationship and function.
Rob Mead, Head of Strategic Marketing at GnattaHow AI is an ad stack supercharge.
Louisa Jones, UK Senior Sales Director, Scibids UK, shares about how AI is an ad stack supercharge.The Marriage of Man and Machine: Why the Success of AI depends on Humans.
Pete Hanlon, Group CTO, Moneypenny, sahres about the Marriage of Man and Machine: Why the Success of AI depends on Humans.Data
Enterprise data has been closely linked with hardware for numerous years, but an exciting transformation is underway as the era of the hardware businesses is gone. With advanced data services available through the cloud, organisations can forego investing in hardware and abandon infrastructure management in favour of data management.