The historical importance of technological innovation in manufacturing is hard to overstate. The Industrial Revolution – which saw the transition from hand production to mechanisation – laid the foundations for our modern way of life. Henry Ford’s assembly lines of the early 20th century heralded a new age of mass production, travel and globalisation. Yet until recently many manufacturing companies have remained very traditional, slow to embrace new technology and make the move from mechanical to digital. Here Kimberly Kellermann, an engineer and Vice President of Global Operations for Global Industrial Packaging at Greif, explains why she thinks the pandemic could prove to be a turning point.