Six in 10 Gen Zs will do their Black Friday and Christmas shopping using ‘alternative’ methods such as Pinterest, TikTok and Alexa this year.
Amazon has announced a Black Friday-worthy series of deals ahead of the holiday season.
Russell Loarridge, Director, ReachFive, around the importance of nurturing loyal customers ahead of Black Friday and the Christmas shopping period.
Andy Still, CTO at Netacea, looks at the issues online retailers may face this Black Friday.
How to boost business in time for Black Friday