Usually ecommerce businesses sell only the stock that is in the warehouse or logistics center. Rui’s main project at Maersk was to leverage the whole delivery chain to let vendors offer products which are still in transit – in any part of the delivery chain before the warehouse.
We have talked with Rui about this and other innovation and reorganisation projects he implemented at Maersk, as well as his leadership and management philosophy. You can watch the full conversation on CIONET TV.
